Resume

Brand Strategist & Designer



Brand strategist and designer with experience developing visual identity systems, brand guidelines, and creative campaigns across retail, beauty, healthcare, and self-improvement industries. Skilled in end-to-end creative development with advanced proficiency in Adobe Creative Suite and Canva, and a strong foundation in project management, client relations, and omnichannel marketing. Passionate about building premium brands that connect authentically with their audiences across digital, retail, and experiential touchpoints.


Experience

Rachel Corinne Creative Studio

2014-Present

Owner

  • Executed graphic design campaigns for clients in multiple industries, including Real Estate, Healthcare, Retail, Self-Improvement, and Beauty
  • Developed Brand Guidelines for emerging businesses
  • Worked with clients to understand brand identities and developed logo design suites
  • Provided social media content and templates
  • Studied and created typography for personal and client projects
  • Re-branded existing podcast to revamp and release new branding
  • Designed new marketing print marketing materials including event posters, pamphlets, business cards, trade show booths

Rachel Corinne Nail Academy

2019-2022

Owner

  • Trained small business nail technicians on a variety of freehand nail art techniques, color theory, and marketing
  • Developed and online training class for emerging nail artists
  • Filmed content, edited videos, and recorded voice overs for training videos
  • One on one training for nail anatomy, art, and continuing education skills for gel nail technicians

Rachel Corinne Nail Design

2014-2022

Nail Technician

  • Collaborated with beauty industry leaders including Orly and Light Elegance to create social media posts for new product releases
  • Captured and edited product photos for indie and large nail companies
  • Worked directly with PR agencies and marketing departments
  • Filmed and edited high resolution videos for the beauty industry
  • Worked with clients to execute their design ideas with freehand nail art
  • Performed structured gel manicures to improve nail health

Education & Certifications

Southern New Hampshire University

Manchester, New Hampshire

Graphic Design and Media Arts and Marketing

Weber State University

 Ogden, Utah

Associates Degree in General Education

National Society of Leadership and Success

  • Foundations of Leadership
  • Advanced Leadership
  • Executive Leadership

American Institute for Graphic Arts

  • Project Management for Creatives
  • Client Relations
  • Data Analytics
  • Digital Marketing

Skills

Adobe Creative Suite | Figma | Procreate | Canva

Microsoft Suite | Google Suite | Notion